Behind The Scenes
Kyle Kane – Founding Principal & CEO, 180 South Group
Kyle Kane is an award-winning entrepreneur, founding principle and CEO of 180 South Group, overseeing the multimodal marketing and production efforts, as well as client relations amongst many of the world’s premier artists and brands. As a thought leader in digital marketing and experiential brand integration, Kyle has budgeted, coordinated, and executed strategic branding and positioning campaigns for clients such as Universal Music Group, Capitol Records, MetLife Stadium, Samsung, Piaget, LVMH, and Brown-Forman.
Kyle’s role as Chief Strategy Officer included the development of strategic partnerships, the analysis, and deliverance of market research to key decision makers, and assisting projects totaling over 30 million units, grossing roughly $400 million US dollars. Kyle’s focus on market traction and the development of new media created opportunities to build multi-million dollar production facilities in Fairfield and Princeton, NJ. His exceptional aptitude for assimilation across various demographics has opened up windows of opportunity for the growth and development of the studios, earning three Emmy’s and working with dozens of advertising agencies and production companies to produce original content. It was this experience that led to the creation of 180 South.
Beginning as a platform to provide solutions for artist and brand partnerships, and after multimillion-dollar deals with Katy Perry, Samsung, and MetLife Stadium, 180 South has grown into one of the world’s premier brand management firms. Recognized as one of the fastest growing companies by Inc magazine, and #24 in global marketing and advertising, 180 South has received numerous awards, including SmartCEO’s “Corporate Culture” Award alongside Russel Simmons and Arianna Huffington.
Kyle is a highly motivated, personable, cooperative team player, experienced across all facets of business development. With over fifteen years of experience in brand management, Kyle’s expertise and entrepreneurial spirit have led to keynotes and speaking engagements at major events worldwide.
Kyle is also a NASM-certified personal trainer, a contributing member to the Meadowlands Chamber of Commerce, a Board Member of six non-profit organizations, and is involved with regional development initiatives throughout the northeast corridor of New York, New Jersey, Pennsylvania, Maryland, Washington DC, Atlanta, Puerto Rico, and international territories through Northern Europe and Eastern Asia.
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